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All partner programsContent & Co-Marketing

Let's make something your audience can't get anywhere else

For newsletters, communities, and course creators in sales and recruiting. You bring the audience that trusts you. We bring a real offer and show up with the work. Together we make something worth their time.

See how we work
We-Connect content and co-marketing partnerships for sales and recruiting creators
Who it's for

For audiences that are already our audience

Content partners run newsletters, communities, podcasts, or courses for people who sell, recruit, or grow on LinkedIn. If your audience is our audience, there is a partnership here. The best ones start small and give your audience something genuinely useful, not another co-posted announcement.

Built together

Shared goals

How it works

We keep this one human

Every content partnership is a little different, so there is no form to game. Tell us about your audience and what you have in mind, and we will figure out the right fit together. The good ones share a few things: a clear audience, one useful offer, a real contribution from each side, and a promotion commitment from both. We come ready with all four.

  • A clear, shared audience

  • One genuinely useful offer

  • A real contribution from each side

  • A promotion commitment from both

Ways we work together

Five ways to team up

Guest content and cross-posts

Co-authored articles, guest slots, and cross-posts that put real substance in front of both audiences.

Co-hosted webinars and workshops

A practical session your audience actually learns from, built and promoted by both sides.

Bundled offers for your audience

A genuinely useful offer for your people, not a discount code nobody asked for.

Audience swaps and placements

Newsletter features, shoutouts, and placements that introduce each audience to the other.

Joint research and content projects

Original data and reports neither of us could produce alone, worth citing and sharing.

Frequently asked questions

Let's talk

Tell us about your audience and what you have in mind. We will be in touch to explore the fit.